The latest real estate numbers are in, and they’re giving us valuable insight into the health of our local markets. We’re looking at two main areas: CPAR (Panama City & Panama City Beach) and ECAR (30A & Destin). While the numbers are different in each market, they tell an important story that both buyers and sellers should pay attention to.
CPAR Market Highlights
In the Panama City and Panama City Beach areas, we’ve seen fewer homes selling compared to last year, but prices have held steady. Days on market have ticked up, which means homes are taking a little longer to sell. Inventory has also increased, giving buyers more options than they’ve had in recent years.
What this means for sellers: You may not get multiple offers overnight like we saw during the pandemic market. Pricing strategically and making your home stand out with marketing is key. The good news is values remain strong, so sellers are still in a solid position if they’re realistic with pricing.
What this means for buyers: More inventory and slightly longer days on market mean you may have a little more breathing room to find the right home and negotiate. But interest rates still play a big role, so acting when rates dip could save you money long-term.
ECAR Market Highlights
Over in the 30A and Destin areas, the luxury market continues to perform well. Prices remain higher, and while sales volume has dipped, demand for second homes and vacation rentals keeps this market competitive. Days on market are a bit longer than last year, but buyers here are often more lifestyle-driven, which keeps activity moving.
What this means for sellers: Luxury buyers are still out there, but they’re more selective. High-end properties need polished marketing and pricing that reflects today’s demand to capture attention. Sellers who present their homes as turnkey investments or lifestyle-ready escapes are seeing the best results.
What this means for buyers: If you’ve been waiting to purchase along 30A or in Destin, now may be the time to explore. More inventory gives you choices, and with fewer bidding wars, you have a better chance of securing a property that fits your goals — whether that’s a vacation home, rental investment, or permanent residence.
Why This Matters for You
Both markets are balancing out after the rapid-fire pace of the last few years. For sellers, that means adjusting expectations and focusing on strategic positioning. For buyers, it means opportunity — more choices, less pressure, and in some cases, negotiating power.
The bottom line? Knowledge is power. Whether you’re buying or selling, understanding what the numbers mean helps you make smarter decisions in today’s market.
